Ann Handley’s 9 Qualities of Good Writing

A fantastic article for my writer friends … content marketer Ann Handley is absolutely spot on with all 9 points of quality writing. Tough for me to chose my favorites from list, but I’d have to go with #1. Good writing anticipates reader questions, and #3. Good writing is like good teaching. Good writing strives to explain, to make things a little bit clearer, to make sense of our world. 

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